
Oct 8, 2007 7:23 pm US/Pacific
Bulging Grocery Bills Fed By Global Forces
NEW YORK (CBS News) ―
This morning, your bowl of cereal and milk probably
cost you 49 cents. Last year, it was 44 cents. By next year, it could
be 56 cents. It's enough to make you cry in your cornflakes.
The forces behind the rise in food prices - China's economic boom,
a growing biofuels industry and a weak U.S. dollar - are global and not
letting up anytime soon. Grocery receipts are bulging because the raw
ingredients, packaging and fuel that go into the price of foodstuffs
cost more than they have in decades.
It's the worst bout of food inflation since 1990, but not yet
worrisome to the economy, said John Lonski, chief economist of Moody's
Investor Service. While high food prices can cut into consumers'
discretionary spending, the 4 percent rate of food inflation is still
far below the crippling double-digit levels of the 1970s.
Still, consumers anxious for relief in the checkout line may have to keep waiting.
Andrea Williams, 32, can track the rise in prices of the food she
buys for herself, her husband and their three children by looking back
at the receipts she says she meticulously saves.
"In 2004, I bought a gallon of milk, it was a $1.63," Williams said
before heading into a Wal-Mart in Savoy, Ill., about 140 miles south of
Chicago.
A gallon of milk cost nearly $3 a gallon last month in her area.
A couple of years ago, Williams would spend about $250 a month on
one big grocery trip. Now she says she's spending $250 on big trips
every two weeks.
It's possible to trace the jump in food costs to the commodities
markets, where the price of agriculture products and energy have
reached multi-decade highs this year. Crude oil, which helps dictate
the price of gasoline and plastic packaging, hit an all-time peak in
September. Wheat prices also climbed to a record.
The run-up in commodity prices has as much to do with short-term
supply and demand in each market as with long-term shifts in who
produces and consumes those products.
China is the juggernaut. Rapid growth there - and in Brazil,
Russia, India and other developing nations - has led to massive demand
for raw materials, including energy to run factories and cars, metals
to build infrastructure and beans and grains to feed livestock and
people. China will import almost 50 percent of the world's oilseeds
within a decade, becoming the world's largest importer, according to
estimates from the Organization for Economic Cooperation and
Development.
Oils made from oilseeds such as soybeans are used widely in
packaged foods, while corn is used to make high fructose corn syrup, a
ubiquitous sweetener found in everything from soda to bread.
China's oilseed demand reflects another trend: The world is using
more of its food supply to make fuel. Corn in the United States and
China is being converted to ethanol, a gasoline additive. Europe is
using more wheat for ethanol and rapeseed for biodiesel, a cleaner
burning fuel that is mixed with regular diesel. Brazil has bulked up
its production of sugarcane to make ethanol.
Demand for corn from the burgeoning ethanol industry in the United
States helped drive corn prices to a peak earlier this year, setting in
motion a domino effect of price increases through the food chain as
livestock raisers, food makers and retailers tried to recover costs.
Corn prices have come off their high due to expectations for a huge
crop this year, but prices remain historically elevated because of
inflation across the agriculture market. A bushel of corn that went for
about $2 a couple of years ago costs about $3.50 today.
Higher commodity costs have led Kellogg Co., General Mills
Inc., Kraft Foods Inc. and others to hike prices this year. Kellogg
boosted prices 5 percent in April based on weight; in June, General
Mills shrunk cereal package sizes in a way that had the effect of
lifting prices. Starbucks Corp. decided to charge more for lattes and
other drinks to cover its milk costs.
"Ethanol got us started down this line, but other things moved to
the forefront," said Darrel Good, professor of agricultural economics
at the University of Illinois.
This year, such tectonic shifts in demand have met with
shorter-term supply constraints to exacerbate the inflation. Because
the markets for raw materials are often linked - both across geography
and with each other - problems in one market can spread to another.
Take soybeans. When U.S. farmers planted more corn this year to
meet demand for ethanol, they devoted less acreage to soybeans. That
has squeezed soybean supplies and helped push prices up more than 40
percent since the year began. Soybeans recently cost as much as $10 a
bushel, up from $7 a bushel in January.
Or witness the wheat market. A failed crop in the Ukraine started
prices rising sharply in the United States. The situation snowballed as
one wheat crop after another worldwide was damaged by either too much
rain or too little, leaving foreign buyers frantic to stock their
shelves. Global stockpiles have dwindled to a 26-year low and sent
prices surging higher. In Italy, consumer groups staged a symbolic
pasta protest last month over the rising price of the country's
wheat-based staple.
A bushel of wheat recently topped $9.50, nearly 90 percent more
than it cost at the start of the year, when wheat traded around $5 a
bushel.
In addition, a weaker U.S. dollar has raised foreign demand for
commodities, which appear cheaper to buyers abroad. The greenback
tumbled earlier this month to an all-time low against the euro.
"All along the chain, you're seeing price inflation," said Standard
& Poor's Chief Economist David Wyss. "It's a significant impact on
food prices, but it takes a long time to show up."
High commodity prices tend to trickle slowly down to the consumer
as growers, food manufacturers, distributors and retailers each swallow
a portion of the added cost before passing a chunk of it on to the
consumer. But with costs up for more than a year the trickle-down
process is under way.
The Labor Department reports food inflation is running at 4.2
percent annually, twice the rate of overall inflation. Nationwide, milk
prices are up 18 percent since the start of the year, while eggs cost
35 percent more than they did a year ago. The USDA estimates overall
food price inflation will run 3 percent to 4 percent in 2008.
The big picture, at least in the United States, is that higher food
prices don't hurt like they used to. Today, about 8.5 percent of the
American household budget goes to food at home, down from an average of
19 percent of the total budget in 1960, Wyss said. While food inflation
is high, it's not hyperinflation, he said.
But it's enough for some shoppers to notice and alter their habits.
Talking in a parking lot a stone's throw of two corn fields, Andrea
Williams said she's cut back on buying beef, and steaks in particular,
and she's begun scanning grocery advertisements for sales.
"That's basically my meal planner," she said. "If pork chops are on sale, guess what's for dinner?"
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